Fantasy Land Demo
Weekly Carousel Post
It's already a challenge to operate a store, much less create a whole community for it.
That's what sets Carousel Posts apart from regular posts. A regular post shows 1 picture and in 1-3 seconds, they'll scroll past it.
But when you have a Carousel Post, they will stay longer to see all the pictures and engage/excite us more. They will spend more time on this and become invested. Invested enough to become our community.
1) New Arrivals/Restocks - keeps us updated on what is now available.
2) Educational pics - shows us what they could get in blind boxes, card packs, etc.
3) Product of the week - This is the spotlight center piece. When shelves are overstocked with products, they tend to blend in. But when you have a dedicated profile to it by itself, it creates a more attractive pull to it.
Imagine children at school, collectors at work, tourists from all around the world, seeing these on Instagram and coming over as soon as they can to pick it up themselves!
Stories
Stories are at the top of the Instagram page and gives a more immediate/urgent report to followers.Ā
1) UGC - User Generated Content. This is what people share on their posts/stories/reels when they talk about products and experiences. It shows that there is a community that connects with each other and inspires others to also emulate their experiences.
When people see Shopping Hauls, they also want to see what they would get during a Haul of their own.
2 & 3) Hits/Highlights/In-Store Promos - Seeing people get hits or highlights in the store and this brings hope, inspiration, and excitement to see if they also can get similar experiences.Ā
Also there are many holidays/events like Pokemon's 30th anniversary and Halloween coming up. This is the perfect time to do promos to bring many people to the store.
4) Events/Specials - Usually stores such as yourselves join in on events around the Islands, such as Card shows, Comic Cons, expos, etc. Maybe one day we could be a part of that.
Short Form Reels
1) Trending Reels: Everyone loves entertainment, especially when the rest of the world is in on it. This increases Brand Awareness and engagement with our global audience.Ā
2) Experience Reels: Showcasing the Blind Box and PokƩmon Card reveals are some of the most intriguing and exciting content on Instagram. When you show the world that you can give them these experiences, they'll flock from all corners of the world to also experience it.
Long Form Reels
Each product has a story to tell. An adventure of its own. Most people don't know them and have no one to tell them the tale. This is where product educationĀ serves as connecting the world with these stories and helping them find the ones they'll love the most.
